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WRINKLE RELAX
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FREEZE 24/7 Ice Cream

FREEZE 24/7 Eye Cream

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Gift with Purchase at DermStore

Anti-wrinkle Bra Scientifically Proven

 

press release from La Decollette

AMSTELVEEN, The Netherlands and PARIS, November 16, 2010  --

- Paris Research Centre: La Decollette Makes Wrinkles Disappear

French scientists have recently proven that the Dutch anti-wrinkle bra La Decollette really works. After testing the bra on several women, the Paris research institute CERCO (Centre d'Etudes et de Recherches Cosmetologique) has established that cleavage wrinkles disappear after 24 hours and their skin is smooth again after two weeks.

Dutch designer Rachel de Boer is happy but not surprised with these results. Her invention drew a lot of attention in Europe last year, when media and women tested La Decollette and came to the same conclusion.

Her anti-wrinkle bra is a nightbra with no cups that keeps the breasts into place during the night, like a normal bra does during daytime. Women who sleep on their sides discover vertical wrinkles at their cleavage when they wake up, caused by breasts being pressed against each other while sleeping. These wrinkles get worse and finally don't disappear at all. La Decollette prevents this wrinkling and makes existing wrinkles disappear.

Recently De Boer added a special developed cream which intensifies the effect. This Creme de la Decollette has been developed with help of skin therapists, dermatologists and pharmacists and contains several active ingredients, which improve the elasticity and the resilience of the skin.

She came across CERCO by accident during an exhibition in France. A plastic surgeon, intrigued by the bra, asked CERCO to start a research. This study was conducted by dermatologist Virginie Couturaud, director of dermatology of CERCO in Paris. In her lab candidates between 40 and 60 years old were tested by Profilometrie after wearing the bra. With this three-dimensional technique lasers and cameras observe and measure the skin. The results showed that the skin of all women was smoothened and restructured again after one night. The same result was seen after two weeks. When not wearing the bra, the cleavage stayed wrinkled.

De Boer wants to present these results in Europe. "For many people, this research can be an extra reason to take La Decollette seriously," she states.

More information: www.decollette.eu

 

SOURCE La Decollette


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