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Reliant Technologies Announces Winners of National Contest To "Make 50 the New 40 with Fraxel(R) Laser Treatment"

(press release from Reliant Technologies, Inc.)

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Calif.--Aug. 31, 2005--Five people who turn 50 in 2005 have been selected for free Fraxel(R) Laser Treatment, plus a trip to New York City to celebrate their 50th birthday in style, as Reliant Technologies Inc. marks the Fraxel laser's recent U.S. Food and Drug Administration (FDA) 510(k) clearances for skin resurfacing procedures and the treatment of melasma.

Contest winners for the Fraxel makeover are Betsy Cantor of Santa Monica, CA; Kathleen Horay of Maple Shade, NJ; Janet Kibbons of Weston, FL; Ginger Martin of Marietta, GA; and Laura Matkin of Wimberley, TX. They were selected by a panel of skin and beauty experts and will receive complimentary Fraxel Laser Treatment in their area, along with a hometown birthday party for friends and family. Later this year, they will be flown to New York City for a 50th birthday celebration of their more youthful appearance and the "Make 50 the New 40 with Fraxel Laser Treatment" campaign.

Fraxel Laser Treatment (FLT) is the latest beauty breakthrough to help restore aging and sun-damaged skin - pixel by pixel, spot by spot. It is the only laser device specially designed to resurface a fraction of skin at a time with "a million points of light," reducing downtime and maximizing patient safety. Best of all, FLT offers rapid results - most patients report softer, smoother and better toned skin, with cumulative improvement that restores a more healthy and vibrant appearance in as few as four to eight weeks.

Betsy Cantor of Santa Monica, CA, entered the contest to seek treatment for sun damage and wrinkles accumulated over a lifetime of sun worshipping. She hopes her new younger look will be a hit when she celebrates her daughter's Bat Mitzvah later this year. Cantor will receive Fraxel laser treatment of her face from renowned plastic surgeon Dr. Grant Stevens in Marina del Rey, CA.

Kathleen Horay of Maple Shade, NJ, says Fraxel Laser Treatment will be a personal treat after a harrowing year that included her mother's death and her own bouts with breast and bone cancer. She is looking forward to regaining a more youthful appearance, and welcoming her first grandchild in December. Horay will receive treatment from Dr. Steven Nielson at his prominent Laser Me Beautiful center in Westmont, NJ.

Janet Kibbons of Weston, FL, sought treatment to look younger after a stressful year in which her father died, she got divorced and her youngest child left for college. She reports that her initial treatment has already produced noticeable improvement in her skin texture and a decrease in lines around her eyes. Kibbons is being treated by aesthetic expert Dr. Jill Lezaic of Laser Skin Solutions in Lake Worth and Jupiter, FL.

Ginger Martin of Marietta, GA, has four daughters, four grandchildren and a busy job as office manager of a real estate title company. In that role, she handles corporate events and entertainment, and she hopes Fraxel laser treatment will help her look younger and boost her self-confidence. Martin will receive treatment of her face and hands from leading dermatologist Dr. Rutledge Forney of Dermatology Affiliates in Atlanta.

Laura Matkin of Wimberley, TX, works in the sun as a soccer referee and hopes that Fraxel laser treatment will erase some of her skin damage. The divorced mom hopes treatment will boost her spirits and give her the self-esteem to start dating again. Matkin will be treated by skincare specialist Dr. Gregory Nikolaidis of Westlake Dermatology and Cosmetic Surgery in Austin.

Contest winners were selected by a panel of skin health experts including: laser authority Zakia Rahman, M.D., a Diplomat of the American Board of Dermatology who has treated more than 650 FLT patients; Sandra J. Harvey, MSN, who inspired the campaign when she underwent FLT and her "skin went from burlap to silk"; and Wendy Lewis of Wendy Lewis & Co, an international beauty consultant dubbed the "Queen of Cosmetic Surgery" by the London Evening Standard.

"Fraxel laser treatment is the ideal solution for vitality-minded men and women who want to recapture their youthful yet natural appearance without interrupting their busy lives," said Dennis E. Condon, CEO of Reliant Technologies. "We're excited to present five winners the opportunity to experience first-hand how the Fraxel laser allows their physician to safely turn back the clock on photo-damaged skin and help them look as young as they feel. That's the beauty of our 'Make 50 the New 40' campaign to improve the appearance, self esteem and quality of patients' lives."

About Reliant Technologies, Inc.

Reliant Technologies is a leading manufacturer of medical laser technology for aesthetic applications. The Company's laser device is used primarily by aesthetic physicians to treat periorbital wrinkles, pigmented lesions and photo-damaged skin of the face and body. Reliant pioneered the development of the Fraxel(R) Laser which relies on new-generation fractional resurfacing with a million points of light to produce safe and effective results with minimal recovery time. Reliant employs more than 80 people and is headquartered in Palo Alto, CA. For more information and physician referrals, visit:
www.fraxel.com

Reliant Technologies
Michael Hromadik, 858-422-2215
mhromadik@reliant-tech.com
or
NDTosk Communications for Reliant Technologies
Nadine Tosk, 504-483-6957
nadinepr@bellsouth.net
or
Tracy Saunders, 504-827-00

**********

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